https://michaeldemoscreative.com Michael Demos Portfolio copy Mon, 16 Mar 2026 15:46:32 +0000 https://michaeldemoscreative.com en https://michaeldemoscreative.com/HOME Mon, 16 Mar 2026 15:46:08 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/HOME MICHAEL DEMOSCreative Director / Writer https://michaeldemoscreative.com/MorningStar-Farms Mon, 16 Mar 2026 15:46:18 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/MorningStar-Farms MORNINGSTAR FARMS The plant-based category is dominated by preachy advertising that ultimately turns consumers off. MorningStar Farms, on the other hand, just thinks food should be delicious and make your day a little better. One might say – and I’m just making this up on the spot – that it’s almost like every bite transports you to a lovely farm where a magical farmer bends the rules of the universe to ensure you’re enjoying yourself. Come to think of it, it’s exactly like that. https://michaeldemoscreative.com/MTV-1 Mon, 16 Mar 2026 15:46:22 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/MTV-1 MTV Wild N Out is MTV2's biggest show: it's kind of like Family Feud meets Battle Rap. For this trailer promoting the upcoming season, we summed up the awesome absurdity of the show by satirizing posturing, self-serious, hip hop music videos. https://michaeldemoscreative.com/SyFy Mon, 16 Mar 2026 15:46:19 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/SyFy SYFY A few years ago, SyFy's viewership flattened, and not surprisingly: the channel had come to stand for robots, UFOs, and other affectations of 28-year-old men living in their parents' basements. But to me, the genre was less about alien invasions and more about the human imagination. I rebranded it accordingly. Today it's one of the most profitable businesses in NBCU's slithering, hydra-headed portfolio. https://michaeldemoscreative.com/Uncommon-Sense Mon, 16 Mar 2026 15:46:23 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/Uncommon-Sense UNCOMMON SENSE A behind-the-scenes look at that model of humilty, Charlamagne . https://michaeldemoscreative.com/MTV2 Mon, 16 Mar 2026 15:46:22 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/MTV2 MTV2 The idea was simple: we were running the best of MTV2 and set it up in the context of MTV2 hosts and stars debating about other “bests.” &nbsp;(This, by the way, was Charlamagne before he was “tha God.” Back then he was more like “tha Minor Deity.”) https://michaeldemoscreative.com/The-X-Files Mon, 16 Mar 2026 15:46:25 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/The-X-Files Each episode of the "The X-Files" was a mystery wrapped in an enigma shrouded in the green-tinted fog of Vancouver. And after nine seasons, if we learned anything, it's this: do not be misled by the gentle manners of our northern brethren – Canadians are freakier than you think. https://michaeldemoscreative.com/Obama-for-America Mon, 16 Mar 2026 15:46:32 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/Obama-for-America OBAMA FOR AMERICA Historically, millennials don’t vote in mid-term elections. I had an idea for a creative platform I thought could change that. I managed to get it, along with some executions, to Obama’s lead strategist, who loved it and shared it with the hard-working geniuses at SSK, who brought it to life. The rest is -- quite literally -- history. https://michaeldemoscreative.com/American-Express Mon, 16 Mar 2026 15:46:12 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/American-Express AMERICAN EXPRESSJust another typical small-business spot: sharks, cavemen, and a mechanical Joe Biden. https://michaeldemoscreative.com/The-Financial-Times Mon, 16 Mar 2026 15:46:14 +0000 Michael Demos Portfolio copy https://michaeldemoscreative.com/The-Financial-Times THE FINANCIAL TIMES Print ads that target potential subscribers and advertisers at once in a shameless play to the ambitions of both. <img width="700" height="540" width_o="700" height_o="540" data-src="https://freight.cargo.site/t/original/i/a946c0eb6d43f33a6244b1f23105e2503a5701401480775b7d0883bc9c356e37/ft_print-1_o.jpg" data-mid="246113008" border="0" src="https://freight.cargo.site/w/700/i/a946c0eb6d43f33a6244b1f23105e2503a5701401480775b7d0883bc9c356e37/ft_print-1_o.jpg" /><img width="700" height="540" width_o="700" height_o="540" data-src="https://freight.cargo.site/t/original/i/ca15b52047ce273a7fc5bf273f71e8469b0154dd2f43a5d63abb61f80dbe1e09/ft_print-3_o.jpg" data-mid="246113010" border="0" src="https://freight.cargo.site/w/700/i/ca15b52047ce273a7fc5bf273f71e8469b0154dd2f43a5d63abb61f80dbe1e09/ft_print-3_o.jpg" /><img width="700" height="540" width_o="700" height_o="540" data-src="https://freight.cargo.site/t/original/i/b94b5a5cd8aadac21f6f9ec47a12e504455bc44b73a1404c360685079a674307/ft_print-2_o.jpg" data-mid="246113009" border="0" src="https://freight.cargo.site/w/700/i/b94b5a5cd8aadac21f6f9ec47a12e504455bc44b73a1404c360685079a674307/ft_print-2_o.jpg" />